Cosmetics brand Tony Moly has announced on the 17th that it has selected hallyu star group JYJ as exclusive models.
According to Tony Moly, JYJ will have a one year modelling contract and they will be the image model in Korea, China, Taiwan, Singapore, Hong Kong, Thailand, and other Asian countries excluding Japan.
“Hallyu star JYJ is loved at home and abroad”, said Kim SeungChul, VP for marketing, “JYJ will help enhance Tony Moly’s global image as it continues to expand overseas.”
There will be JYJ ads and CFs to be aired nationwide starting this October.
Source: EDaily
Translated by: @rubypurple_fan of JYJ3
Shared by: JYJ3
[NEWS] 120917 JYJ are selected as a new face of Tony Moly
JYJ were recently selected as a new face of Tony Moly.
On September 17, the cosmetic brand Tony Moly announced that it has selected JYJ as its new exclusive models.” JYJ will model for the brand in all Asian countries, including Korea, China, Taiwan, Singapore, Hong Kong, and Thailand (except for Japan), for an year.
Kim Seung Chul, the director of the Marketing Department of Tony Moly, says, “JYJ are the best Hallyu singing group in and out of Korea. As we’re trying to expand our business abroad, we’re expecting JYJ will help our brand to become globally well-known.”
The Tony Moly’s TV commercial can be seen at all stores of Tony Moly and on TV from next month. A spokesperson for Tony Moly says, “Each JYJ member’s stylish, gentle look and the trendy, urban concept of Tony Moly will achieve synergy, invigorating the brand.”
Source: TV Report
Credit: En.Korea
Shared by: JYJ3
[NEWS] 120917 JYJ Becomes Brand Rivals of TVXQ with Tony Moly Deal
The JYJ members will be serving as the face of cosmetics brand Tony Moly.
Cosmetics brand Tony Moly recently confirmed the global hallyu group had officially signed on to be the brand’s new spokesmodels.
Over the course of the next year, the JYJ members will serve as the cosmetics brand’s new models not only in Korea but in China, Taiwan, Singapore, Hong Kong, Thailand and more, excluding Japan.
Tony Moly’s marketing vice president Kim Seung Chul remarked on the new partnership saying, “JYJ is receiving widespread love in Korea and is the best hallyu star group both nominally and in reality. We anticipate JYJ will be a big boost in Tony Moly’s plans to enter the overseas markets.”
The initial television commercials and print ads for the brand featuring the JYJ members will begin airing and printed starting in October.
The JYJ members’ former group, DBSK (TVXQ), is currently serving as the spokesmodels for rival cosmetics brand Missha.
Photo Credit: C-Jes Entertainment
Credit: Enewsworld
Shared by: JYJ3
[NEWS] 120917 JYJ Replaces T-ara as New Face of Cosmetics Brand (Read Here, Via KStar10)
Links:
TONY MOLY
Tony Moly Eng
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Oh yeah!!!! Good news baby!
Thanks Tony Moly! You’ll never regret getting our guys — they are definitely the BEST PRODUCT ENDORSERS!!!
*can’t wait for their ads & CFs as well! LOL!!! *
Congrates guys..cant wait for the cf and advertisement…..
I thought they endorse nature republic?
That was over 2yrs ago. Or has it only been a year?
If i’m not mistake they contract with NR was only 1 year…and it’s already ended…last year???
Yeah, Tony Moly really made a correct decision and JYJ will spread their products in the whole worlld. Hope they will get more ads in future~~~
Omg! I can’t wait for whatever pretty pictures they are gonna take! Song Joong Ki was a model and his face was all over the place from where I come from!! JYJ please let them plaster your posters all over too!! I will beg the shopkeepers for them if need! Tehee
will buy this products bcoz of d boys. kekekke~
Yeay i’m using tony moly BB’s cream
Hey, it is good? am currently using The skin food bb cream and totally fall in love with it.
It is great, because usually i need to put make up after i put foundation but now i only need to put bb cream and doenst bother using make up anymore
@ buffy
Thanks for the advise! i think i’ll start using tony moly’s BB cream as well
So is this brand sold outside of Asia? I would like to try bb cream.
time to change cosmetic/skin care brand, from Faceshop, Nature Republic to TONY MOLY. JYJ as endorsers is a sure hit but i hope the quality of the brand speaks well of the models. Faceshop and Nature Republic are good products, anyway, good quality seems to run in korean products as they uses organic, natural ingredients. YIPEE for JYJ!!!!
Yay!
now, i shall not restrain myself from buying their lip tint XD and start considering buying their other stuffs too. hahaha. i hope they make the promotion with JYJ big, i want a movie-like cfs or smthing.
Wow. I love tony moly products. Just bought bunch of body lotions, and body cleanser when I traveled to Korea couple of weeks ago. And now, it endorses JYJ? It’s meant to be. LOL.
I’m sure going to buy Tony Moly products once the posters, CF is up in Singapore!!!!
Reblogged this on luminarytriad.
Wow I am so happy for them!!!!! I am not sure who this company is but I always feel being a model for a known cosmetic company is awesome exposure!!!!!!! Also, they would make such handsome and gorgeous models because all three of them are!!!!!!!!!!!!!!!!! I cannot wait to see the CF and ads!!!
this is good news for both tony moly and JYJ! its a win win proposition for sure! plus, we could always use more CF’s and advertising for JYJ to gaze at!can’t wait to see what concepts they come up with for JYJ.
I shall buy their products starting from now *_*
Reblogged this on JYJ FAN’ANTIC’
is there one in Indonesia, though?
It should be available in Mall Taman Anggrek http://www.taman-anggrek-mall.com/sh_level_shop.php?link=4
just yesterday i saw Tony Moly store in TA and told my friend, ‘i think JYJ had been using Tony Moly products in their interview or smthg..” at first i thought Tony Moly was a brand of shirt or sunglasses, lol
yes, aside from Taman Anggrek, the store is also at Pondok Indah Mall 1. I visited it last month but didn’t buy anything. after knowing this news, i think i’ll start buying one of their products. JYJ surely is a great ‘bait’ to lure customers. LOL
I love that they are endorsers of Tony Moly, I just hope after Tony Moly “gain recognition” through out of Asia that they will be “loyal” and retain JYJ as model just like what Nii did. While I’m thankful to Nature Republic and Lotte, I still feel a little sad they did not renew JYJ’s contract with them
yeah, i was sad too to know NR didn’t renew their contract with JYJ, while i read somewhere in soompi that their sales quadrupled when JYJ endorsed the brand.
JYJ fighting ^^
this is very good news
OMG!!! I am so happy right now!
As a costomer, I would say Tony Moly’s products are better in terms of quality and price if comparing with Nature Republic. Although I still have a lot of NR product at home. ^ ^
I am so glad TM choose JYJ as their model because I always buy their products as souvenirs / gifts to my friends, this means I can collect more of their posters and other stuffs. Ekyangkyang.
what do you mean by better quality? is TM’s product made of natural ingredients too? can you please let me know. coz i prefer one with a lot of natural ingredients.
@shimclover
I support JYJ a lot . Happy for their more CF.
However, for sensitive skin ladies, and look for true organic / mineral skin care or make up. Pls go for some professional review.
Cheers
@JYJ global listener
thank you for the tip
Oh, the boys are going to be so beautiful…and TonyMoly is going to have such beautiful sales.
Caching!
Love tony moly product, n now jyj endorsing it yeppiii
Well if I don’t know about “Tony Moly” cosmetic, I do now!
I sure hope that JYJ’s commercial for Tony Moly is better than Homin for Missha. Given the fact that Missha is so well known, they could have spent more time on the concept for Homin. Every time I see Homin’s commercial for Missha, I cringe all the time.
It’s always weird seeing guys model for makeup brand, but JYJ are so beautiful I’ll let it pass. Let’s all hope for the best!
this is a very good news, esp since i was so suprised when i know that NR wont work with JYJ anymore..
But why not included Japan, too? since they are also still popular in Japan?
That the first thing come to my mind too..but i guess it’s maybe because korea-japan current crisis/issues……
Or maybe..TM japan already have exclusive model for Japan branch??? lol….
hmm.. but i read that TVXQ and Boa is considered as Japan Artists in Japan, since they started n raised popularity as Japan artists, not as hallyu artists.. and JYJ is part of TVXQ… but i guess maybe they want to use Japan artists for Japan region.. eventho JYJ were and now Jang Geun Seuk is also spokeperson for NR in Japan…
Correct me if i’m wrong…As far as i know JYJ and NR contract already ended long time ago…Not only in korea also in Japan…As far as i remember they been replace by JGS (International) and KaRa (korea/japan) last year…..
It’s true that TVXQ and Boa considered as part of Japan artists (Still they are KOREAN netizen) but the ‘anti korean’ sentiment that happened there recently become worst/ugly again after the dokdo island issue ….It’s hard to predict what will happen in Japan now……Even the THSK position for Kohoku this year still becoming question …..are they will be invited again or not…..But yes..among current korean artist in Japan THSK (including JYJ) less effected/touched by this issues…..Even Kara start ‘shaking’ now….It’s really-really complicated.
The other thing’s on my mind- Avex. well if TM doing some activities in Japan it’s definitely hard for them to come. Avex will definitely interrupting them..JYJ still have contract till 2013 with Avex soooo~~ I guess TM might be dont want any problem in Japan because of that.
yes, thir contract ended up around July-Aug 2011, i guess. they was signed for a year, and the ads activated in Sept 2010, but they have shot the ads before that. so i think the contract started around July/August 2010. hmm… isnt JGS was for Japan? since his ads was put in Japan branches? from the article it made me think that he was chosen for Japan market… and i really dont know that Kara models for NR too, i only know JGS, lol..
yes, i read abt Kohaku too, actually from the article i read was the one who said that it seems Boa n TVXQ still considered as Jpop, not Kpop/hallyu. but, yes, it didnt change the fact they are Korean citizens..
but when i think abt it again, yes, it would be hard for them to promoted in Japan. eventho Avex have no saying on them to be put in TM ads in Japan, but Avex still can threaten venues if TM planning to make a FM or event in Japan for JYJ…
i think their contract with Avex have ended already (their contract as JJY), for their contract with Avex… wasnt TVXQ2 just renew contract with Avex after the whole fiasco with JYJ in 2010? thats why fans seem to think that Avex’s claimed over JYJ was from their contract as trio, since in the lawsuit, it was contract between JYJ n Cjes that Avex brought up, not the one they have with SM (JYJ as part of Tohoshinki).
As i read before actually JYJ exclusive contract (The new one they signed as JYJ not THSK (They contract already ended last year if i’m not mistake as THSK) for Avex was till 2013 (i’m not sure the month ended..) This info come out currently when the lawsuit about charity concert happened….Yeah~~ i was shocked too…but well…..C-Jes claimed Avex breach the contract when they suspend JYJ so suddenly 2010 and failed to do their responsibly to promote JYJ as artists as they promise…and the reason for suspend them was so absurd….~~Mafia and JYJ lawsuit with SM~~ -_-……
As for JGS he actually was international model for NR…So yeah you can see his image everywhere internationally .. Even in my country they using JGS pic for the shop….Kara replaced JYJ last year. I heard they were exclusive model for Japan and Korea only…..
hmm.. i really thought he was for Japan, coz many news i read those always said that he was chosen for Japan because he is so popular in Japan.. well then maybe those articles were mistranslated =)
Nope..It’s also true…When JYJ contract ended he (JGS) was replace them in Japan…but then NR bring in KaRa to focus more for Japan/korea market (Hm…but only 3 member Jiyong, Gyuri and Hara)…I guess since KaRa was super famous in Japan too that’s why they bring them in…While JGS image was using for internationally….That’s what some korean fan said to me….The main face for NR now was JGS so of course he representing the international ‘star’ for them.
I think they can’t be models for Japan as well, due to Avex still…yup i feel any advertisements, endorement deals are still a no go when avex blocks our boys >.<
hmm.. i hope it isnt the issue.. since they still can be a model of cfs in Korea, beside as far as i know Avex isnt no 1 company in Japan, it was John Ent (home for Arashi, Smap, V6, etc). beside they were model for NR in Japan too.. and Tony Moly isnt Japanese brand but Korean brand, rite.. i dont think Avex have that much power to make a Korean brand cant use any model they want for their spokeperson even SM dont have that power, and they are considered as no 1 ent company in SK =)
maybe they want to use Japan model for Japan region, let just think the positive =)
i hope your right! i don’t want to believe Avex has that much power/privilege over our boys
But i remember even with NR, JYJ could not promote in Japan. I think it was Jang Geun Seuk? Not very sure myself, but the only ad I can think of that can cross over was Lotte.
hmm.. Jang Geun Seuk became model after JYJ rite? just before they ended the contract (around 3-4 months before their contract ended?) JYJ started on Sept 2010, the contract was for a year (so its ended around July/August, i guess, since they have shot the poster before actively promoted as spokepersons) while he started actively on April 2011 (the contract might be on March, since he has shot the poster in March). but, well he was chosen since he was so popular in Japan, and i think maybe because he could easily promote in Japan too…
I think Avex definitely have influence in this matter too. Since JYJ still in contract with them any promotional issues regret them as artist in Japan they still need to go through by this company. Sooo it’s difficult….
If TM company some kind of company that active in making promotion…. ( i heard Song Joong Ki come to Singapore for opening store ceremony last year) We’ll see some problem here….hm……
Yay!! I will start using Tony Moly when they already put up JYJ posters at their stores keke..
I usually use Etude, but I will gladly change to Tony Moly LOL
is there any tony moly in m’sia. any info please. like to try the bb cream. yipee for our lovely boys!
http://www.facebook.com/pages/Tonymoly-Malaysia/106488339435769
http://www.facebook.com/pages/TONY-MOLY-Kk-Sabah/230309107031315
if u’re around the kl region..there’s one store at kl festival city and another at sungei wang plaza ^^
YES! I’M SUPER HAPPY FOR MY BABY!
me too …
Ahh so they replaced T-ara with our JYJ? I guess rumors are true. Feel bad for T-ara but I’m glad JYJ are back on board as cosmetic models! ^o^
Well Nature republic also switched from JYJ to Tiara. So I think it’s ok.
It’s actually JYJ to KaRa…not T-ara….sooo…hm..well……
Ok wrong band. But still, u get the idea. It’s wrong timing but companies do it all the time.
i hope that fans t-ara don’t bash the jyj for this!
i’m happy for jyj!
thanks Tony!
“Girl group T-ara members were originally the faces of the brand, until they were allegedly rejected to extend the contract due to the long-lasting controversy over the “Hwa-young” incident and inappropriately coping with the public’s anger.”
So it’s T-ara who has a problem with the company’s image, the group is bound to be replaced by any other group TM sees fit, and luckily it’s JYJ who is given the slot so T-ara fans have no reason to bash JYJ.
sorry!
i’m just worried!
but i’m happy for the jyj!
No need to say sorry … hugs … and smile
So this is the news that made my twitter account go crazy today. I thought it was from reports on Yuchun’s fan meeting in Thailand, but this is even bigger news it seems. A cf for a cosmetics brand, looking handsome.
Tony Moly really made a good decision!
This brand already attracted lots of Taiwanese travel in Korea in buy in BULK! lovely packing. ( the tomato, the apple , the eggs etc)
And I hope Tony Moly develop more lines with organic & mineral nature. This attract more keen skincare customers. Especially during winter .
great news but how can they endorse Tony Moly when they already have Crebeau?
They even had endorsed Nature Republic, remember? definitely no problem, only LSM and his minions maybe have problem with it.
but what i know JYJ never be a models/even endorse Crebeau product, they just invest their money in Crebeau so here i think they are more like a part of Crebeau shareholder..sorry but this is what i know? correct me if i’m wrong?
Super good news, nice starter for this week, and I’m waiting for more !
lol i hope jaejoong will model their lip tint
and now I know what cosmetic Brand I’m going to buy next month.
I was pretty interested in Korean cosmetics and even Dior cosmetics, but too bad many of the endorsers came from SM company.
and I will always say ‘NO, NO!’ towards SM artists. this is finally it, I’m so gonna buy this!
JYJ’s history with Natural Republic
2010-09-13 JYJ to endorse Nature Republic
http://koreanupdates.com/2010/09/13/coffee-break-news-jyj-to-endorse-nature-republic/
http://www.allkpop.com/2010/09/jyj-seals-a-1-year-contract-with-nature-republic
2011-08-26 Power of Korean Wave Stars JYJ Drives Nature Republic Sales
http://jyj3.net/2011/08/26/video-trans-power-of-korean-wave-stars-jyj-drives-nature-republic-sales/
Narration: This brand in Myungdong which raises millions in monthly profits also has papered the packaging of the products with the images of the Korean Wave stars.
Question: Do the customers like it?
Manager: Yes, they do like it.
Narration: Photos of the Korean Wave stars tempt the customers into buying the cosmetics.
Manager: If you look at our summer packaging, there are many who seek the cosmetics because we put into the packaging the photos that contain the images of our models.
Question: Of the three, who do you like the most?
Narration: Japanese fans who have fallen for K-pop. They say that this is their sixth time visiting Korea.
Fans: Jaejoong. Hahaha
Fan A: Because I wanted to have the photo book, I bought a ton of cosmetics.
Fan B: The masks are very popular.
Fan A: I like the cosmetics, but I love Jaejoong much more.
Source: JjYcJs
Translation Credit: JYJ3
2010-12-08 Nature Republic’s sales quadruple with JYJ endorsement
http://www.koreaboo.com/index.html/_/general/nature-republics-sales-quadruple-with-jyj-r1367
http://en.korea.com/blog/enter/k-pop/news-because-of-jyj-nature-republic%E2%80%99s-sales-quadrupled/
It was during the time JYJ had Seoul Concert that was reported to have a positive effect on Korean economic due to full booked of hotels in Seoul and tourism flowing into Korea at hard times (bad winter and North Korea bombing threats).
NR reported the quadrupled increase of sale despite the hard conditions South Korea was facing at that time, while other brands had decreased eventhough were endorsed by other hallyu stars.
2011-04-20 Jang Geun Suk selected as the main Japanese model for “Nature Republic”
http://www.allkpop.com/2011/04/jang-geun-suk-selected-as-the-main-japanese-model-for-nature-republic
The replacement of JYJ with JGS for NR models, despite still using JYJ’s pictures.
Then we heard this news too:
2012-03-22 Natural Republic Losing Spot
http://m.koreatimes.co.kr/data/201203/107445.html
Natural Republic could not renew the lease of the most expensive spot in Korea.
2012-07-07 Nature Republic Renews Lease of Korea’s Most Expensive Shop
http://www.hancinema.net/nature-republic-renews-lease-of-korea-s-most-expensive-shop-44780.html
They finally renewed it otherwise other brands will take over the spot.
I rarely (if not at all) use cosmetics, but I shall try Tony Moly’s products once JYJ officially start endorsing the brand. I don’t think I can find them in stores in the U.S though, but hopefully will be able to buy them somewhere online. And cheers for nationwide CFs/ads and potential fan-meetings/fan-signings! Popularity, beauty, natural appeal, bright images, great skin, etc., our boys have all to offer.
I’m very happy to see Hong Kong is one of the cities to promoting the brand of Tony Moly by JYJ , looking forward to see JYJ’s new image on advertising broads in every station of MTR , and hopefully to see them on TV CFs….. , I trust they can bring this brand to be a very famous brand in Asia , then they can keep promoting extend to USA, EU, N.A., …….. whole worldwide like their songs .
^^ V@_^V
Tony Moly HK
Address : Room U, 7/F, Phase 3, Camelpaint Building, 60 Hoi Yuen Road, Kwun Tong, Kowloon, Hong Kong
POC : Kenny Park, Position : General Manager
Inquiry E-mail : kenny@dodoclub.com.hk
Tel : 852-2763-9400, Fax : 852-9380-9536
URL : http://www.facebook.com/TonyMolyHK
Reblogged this on dreamalexia.
I hope I can really see HUGE posters at the Tony Moly shop near my work place cos’ almost everyday I am looking at Song Joon Ki XD
Then I’ll get the products ^^
woahh!.. so no more nature republic.. months ago i saw a store selling NR products with JYJ as endorsers, is it legal considering they already ended their contract to NR?? hmmm just a thought. hehehehehe
please advise me some products ı will order…. waiting
Yes! Tony Molly is available here so I will buy makeup again. Before T-ara, it was Brown Eyed girls and I bought this eye make-up that Gain was modeling. When I went back, was surprised to see they were replaced with T-ara. But this is good news, when I go back I can see JYJ
Awesome!
Quoted
***Over the course of the next year, the JYJ members will serve as the cosmetics brand’s new models not only in Korea but in China, Taiwan, Singapore, Hong Kong, Thailand and more, Excluding Japan.***
This excluded area is BIG help for JYJ. Fans in China relieve for them a lot.
Many top artists already try the very best to “clear cut ” from the last markets.
Many troubles happened already. Besides Korean artists, big names like Tony Leung, Amei “in deep shit now ” ……
*** i m sorry to JP fans, these are totally out of an individual’s will.
nothing offensive.
somehow , TVXQ2 , the longer they in J-pop , the more ” deep shit” they will be IF wanna perform in China.
As someone who like make up enough to actually buy every single thing in sight… (Ok, I admit I kinda addicted) :p
THIS IS GOOD NEWS!!!!! XD XD XD
Tony Moly is like ETUDE, full with really really really cute stuff! I can’t wait!
I’m a fan of Tony Moly products.
I forwent the opportunity as one of the 200 chosen patrons to attend Song Joongki’s fan meeting last year. Now, IF (cos JYJ cancelled on Singapore many times) IF JYJ comes to Singapore for promotion, no way am I missing it, not a chance.
Wow, good news for all the fans of JYJ3…. More power guys
this news makes me happy ^__________^
I will buy this cosmetics for sure, maybe try the bb cream or eyeliner..hihihi..or lipbalm..like JJ,Chunnie or Su hehehehe
WOW !!! Before JYJ launch this TONY MOLY products, it is already a SELL-OUT judging from all the long list of comments. The power of our 3 SEXY and wonderful boys.
congrats, jyj~ >w<
anyway, their contract is expired in august. tony moly just don’t renew the contract… it’s something to do with the scandal, obviously, but let’s say they don’t just mercilessly drop t-ara.
jyj are perfect endorsers esp if they want to sell to us female, kke
ack.
this is a reply to @Ali above.
congrats ^
Definitely gonna buy the products just because of JYJ!!
can’t wait for it since i doesn’t had the opportunity to buy NR before..
Hi would you mind sharing which blog platform you’re using? I’m looking to
start my own blog soon but I’m having a hard time making a decision between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I’m looking
for something unique. P.S My apologies for getting off-topic but I had to ask!